Lead generation for home service contractors
You don't have a lead problem. You have a leak problem.
We bring qualified homeowners to your calendar, filter out the tire kickers, and make sure not a single job leaks out the bottom, including the calls that die while you're on a job site.
One contractor per market · Ad spend separate, always yours
$40K
in new revenue, first 30 days
Toby · Coating Contractor
7+
qualified leads in a single day
Carson · Coating Contractor
12+
booked estimates in 30 days
Alex · Coating Contractor
Receipts
Real accounts. Real conversations.
Straight from live ad accounts and client threads. No mockups, no stock dashboards.
The Orlo ACQ Model
One machine. Three pillars that only work together.
Most contractors don't lose money on any one thing, they lose it in the gaps between them. A lead means nothing unqualified. A qualified lead means nothing if nobody answers the phone. We build the whole system as one connected machine so nothing slips through.
Acquisition
Get the jobs inPaid campaigns that put real, local homeowners in front of you, people actively looking for the work you do, in the exact areas you want it.
Qualification
Filter the noiseConditional logic and pixel isolation screen out tire kickers before they ever reach you, and train the algorithm to bring more of the buyers who actually convert.
Conversion
Seal the leakNew leads worked within seconds. An AI voice receptionist answers every call, day or night, handles the basics and books the estimate straight to your calendar. You just show up.
The Full Build
Everything between a stranger and a booked job.
Meta Acquisition Campaigns
Built, launched, and managed end to end.
Conditional Logic + Pixel Isolation
Screens out bad fit leads before they reach you.
Speed to Lead Automation
Every lead texted and emailed within seconds.
Conversational AI Booking Bot
Qualifies and books around the clock.
AI Voice Receptionist
Answers every inbound call, 24/7.
No Show Recovery Sequences
Automated reminders that protect your calendar.
Unified CRM Pipeline
Every lead and booking in one place.
Real Time Lead Alerts
Know the moment a lead or booking lands.
Our Guarantee
10 booked estimates in 30 days or you don't pay.
Real homeowners on your calendar in your area, not names on a list. If we don't hit it, you don't pay our fee. Ad spend is separate and always yours.
Who it's for
Home service contractors ready to scale.
If you do quality work and can handle more of it, we make sure your calendar stays full. We work with one contractor per market, so you're never fighting the company down the street for the same leads.
Quentin Orlando
Founder & CEO · Orlo Marketing
About the CEO
A year in the trenches with contractors , not a theory.
For over a year now, I've done nothing but one thing: fill home service contractors' calendars. Not branding, not social media, not generic "marketing." Every day for the last year has been spent inside ad accounts, lead flows, and follow up systems for coating crews, roofers, remodelers and landscapers, watching exactly where jobs get won and where they quietly leak away.
That year taught me the thing most agencies never learn: leads are the easy part. The money is in qualification and speed, screening out the tire kickers and making sure every real buyer gets answered before your competitor does. Everything Orlo Marketing builds comes from patterns we've watched repeat across real contractor accounts, month after month.
Not to be another vendor you pay and forget. We want to be the reason your revenue has a floor, a predictable stream of qualified work so you can hire, invest, and stop guessing where next month's jobs come from.
One contractor per market, a guarantee of 10 booked estimates in 30 days, and total transparency on what's working. If it isn't producing, we say so and fix it, we don't hide behind dashboards.
A small handful of contractors we grow with for years, not a churn list. Your growth is the only case study we care about.
Let's talk
See if your market is still open.
A quick call to see if we're a fit, no pressure, no hard sell. If your area's taken, we'll tell you straight.